In 2018, OPPO shipped 113.1 million units in the global smartphone market, ranking fifth with a market share of 8.1%. At the same time, in China's smartphone market, OPPO mobile phones shipped 78.9 million units annually, ranking second with 19.8% of the market share.
Since 2019, OPPO's R&D investment has reached 10 billion yuan (1.4 billion US dollars) to further promote design through technology. OPPO has been focusing on the technological innovation of mobile phone photography, creating an era of "mobile selfie beauty"; more than 200 million people around the world are using OPPO to take photos.
In this cooperation, GREA helped OPPO establish a collaborative platform integrating logistics planning, implementation and settlement, optimized and improved the existing business process, opened up the upstream and downstream information system island, systematized and automated offline operations, realized the visualization & transparency of the whole logistics link, drove the indexation & efficiency of various operations, and finally supported the full circulation of business and the global construction of logistics, and met the demand for logistics resources for OPPO's multi-brand and multi-channel business development.